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The Creative Life Podcast : Creativity, Innovation and Inspiring Ideas | James Taylor

In 'The Creative Life' podcast, James Taylor reveals all of his creativity and innovation strategies and techniques so you can unlock your creativity and live 'The Creative Life'. As a leading creativity coach James teaches and interviews creative leaders on subjects including; how creativity works, the creative process, what is creativity, how to generate ideas, creativity exercises, creativity research, creative block, creative personality types, theories of creativity, creative thinking, educational creativity, divergent thinking, organizational creativity, creative cultures, and innovation. His work builds on other leading creativity experts including Julia Cameron, Sir Ken Robinson, Michael J Gelb, Eric Maisel, Scott Barry Kaufman, Twyla Tharp, Richard Florida, Mihaly Csikszentmihalyi, Steven Pressfield, Tina Seelig, Josh Linkner and many others. James Taylor shows us how we can all learn to be more creative.
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Now displaying: Page 1
May 26, 2020

In this episode we learn from Freshbooks CEO Mike McDerment, On How To Price Your Services.

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Mike McDerment is the Co-Founder and CEO of FreshBooks, the world’s #1 cloud accounting software for self-employed professionals. Built out of frustration after accidentally saving over an invoice, Mike spent 3.5 years growing FreshBooks from his parents’ basement. Since launching in 2003, over 10 million people have used FreshBooks to save time billing and collect billions of dollars.

In this episode, we cover:

2:05 – Remote working
4:06 – Starting Freshbooks
5:28 – How to sort and sift ideas as a CEO
6:03 – Proximity to customers
9:36 – Getting the pulse of your organisation virtually
11:00 – Customer centric
11:30 – Skip levels
11:42 – How to know which ideas to build
12:09 – Generative research
12:54 – 2 week sprints
13:17 – Agile
14:38 – How to price your services
15:56 – Value based pricing
18;46 – Recurring revenues doing well

Resources mentioned in this episode:

www2.freshbooks.com/breaking-the-time-barrier-unlock-your-earning-potential
Tools: Moleskine & Ballpoint Pen
Books: The E-Myth Revisited by Michael Gerber
Album: Bananas

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL262: How To Price Your Services - Interview with Freshbooks CEO Mike McDerment appeared first at https://www.jamestaylor.me/how-to-price-your-services/

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