In this episode we learn from Justin Dauer, On How To Design A Creative Culture At Work.
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Justin is a multi-faceted, multi-pierced, multi-tattooed designer, author, and speaker. He wrote the celebrated book "Cultivating a Creative Culture" and is the Vice President of Human-Centered Design at bswift. With Josef Müller-Brockmann and user advocacy claiming equal parts of his creative heart, he’s immersed himself professionally in tangible and digital media over the past 20 years. Justin has crafted digital experiences for clients like Sony, Chase, IBM, and the U.S. Department of Energy. He also founded The Dead Pixel Society with some of the world’s best icon designers. His passion is for creative workspaces and cultures, and he focuses on increasing creative productivity as well as workplace retention.
In this episode, we cover:
1:56 – Developing a creative culture
3:18 – How to deal with creative burnout
6:09 – The grid system
6:54 – Dieter Rams
9:12 – The role of empathy in design
10:16 – Human centered design
13:11 – Agile design
15:03 – Active Learning vs Passive Learning
17:01 – Wintercamp
21:46 – Pause with intent
24:13 – Creative inspiration wednesdays
26:40 – Human factored design
Resources mentioned in this episode:
the-culturebook.com
pseudoroom.com
Book: stateofmindatwork.com
Tool: Field Notes
Album: Lowlands by Panic Girl
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The post CL236: How To Design A Creative Culture At Work - Interview with Justin Dauer appeared first at https://www.jamestaylor.me/justin-dauer/
In this episode we learn from William Ammerman, about the the Future Of Marketing And General Adversarial Networks.
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William Ammerman is Executive Vice President of Digital Media at Engaged Media Inc. and has previously held leadership positions with Tribune Media, Hearst Television, and Capitol Broadcasting. Over his career, he has managed digital advertising for hundreds of television stations and their websites, mobile apps, and connected platforms. His latest book is called The Invisible Brand: Marketing in the Age Of Automation, Big Data, and Machine Learning. It delves into the future of marketing in the age of AI.
In this episode, we cover:
2:14 – Hyper personalisation
4:15 – A machine that persuades us
8:20 – Dumb hotel rooms
9:26 – OCEAN personality traits
11:15 – Machine learning
11:59 – Google as the world’s largest focus group
13:03 – Mass customisation
14:07 – Voice user interface
17:52 – Natural language generation
20:58 – GAN – General Adversarial Network
21:09 – Creating and Judging algorithms
23:41 – Singapore model
27:46 – China’s social credit system
36:22 – Psychotechnology
Resources mentioned in this episode:
wammerman.com
Book: The Foundation by Issac Assimov
Tool: Reveal Mobile
Album: Billy Elish
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The post CL235: The Future Of Marketing And General Adversarial Networks - Interview with William Ammerman appeared first at https://www.jamestaylor.me/william-ammerman/
In this episode we learn from Peter Guzzardi, about the Life Lessons From The Wizard Of Oz.
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After a lifetime in book publishing, Peter Guzzardi had edited a remarkable group of diverse authors, from Stephen Hawking to Deepak Chopra, from Carol Burnett to Douglas Adams.. Yet everything he’d learned from working with them felt oddly familiar. One day it suddenly became clear: all that wisdom had its roots in a film he’d watched as a child, “The Wizard of Oz.” That revelation led to his first book ‘Emeralds of Oz: Life Lessons From Over the Rainbow’. Deepak Chopra says: “The nine Emeralds in this book provide a powerful, near-magical tool for navigating any difficult situation. I have been using them myself, and my life is more effortless, spontaneous, and joyful.”
In this episode, we cover:
1:47 – From editor to writer
4:21 – Working with difficult people
5:27 – The two types of book editor
6:20 – The structural editor
7:02 – Working with first time authors
9:01 – The Wizard of Oz
10:54 – The Heroes Journey
13:36 – Your ideal reader
17:15 – Listen to your longing
18:57 – Seeing it for the first time
20:08 – Celebrate yourself just for showing up
21:05 – Choose compassion
22:10 – Realise you already possess what you want most
23:30 – Face what you fear
24:08 – Pull back the curtain and see things as they really are
24:56 – You’ve got the power
25:34 – There’s no place like home
26:58 – Working with Douglas Adams
27:15 – Writing to deadlines
28:09 – “I love deadlines. I like the whooshing sound they make as they fly by.”
30:02 – How to get unstuck
32:32 – Spoken word vs written word
Resources mentioned in this episode:
peterguzzardi.com
Book: On Writing by Stephen King
Tool: Microsoft Word
Album: Bop Till You Drop by Ry Cooder
If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.
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The post CL234: Life Lessons From The Wizard Of Oz - Interview with Peter Guzzardi appeared first at https://www.jamestaylor.me/peter-guzzardi/