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The Creative Life Podcast : Creativity, Innovation and Inspiring Ideas | James Taylor

In 'The Creative Life' podcast, James Taylor reveals all of his creativity and innovation strategies and techniques so you can unlock your creativity and live 'The Creative Life'. As a leading creativity coach James teaches and interviews creative leaders on subjects including; how creativity works, the creative process, what is creativity, how to generate ideas, creativity exercises, creativity research, creative block, creative personality types, theories of creativity, creative thinking, educational creativity, divergent thinking, organizational creativity, creative cultures, and innovation. His work builds on other leading creativity experts including Julia Cameron, Sir Ken Robinson, Michael J Gelb, Eric Maisel, Scott Barry Kaufman, Twyla Tharp, Richard Florida, Mihaly Csikszentmihalyi, Steven Pressfield, Tina Seelig, Josh Linkner and many others. James Taylor shows us how we can all learn to be more creative.
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Now displaying: April, 2020
Apr 28, 2020

In this episode we learn from Mark Johnson, On How To Lead From The Future.

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Mark Johnson is co-founder and Senior Partner of Innosight, a strategic innovation consulting and investing company with offices in Massachusetts, Singapore and Switzerland, which he co-founded with Harvard Business School professor Clayton M. Christensen. He has been a strategic advisor to both Global 1000 and start-up companies in a wide range of industries—including automotive, health care, aerospace/defense, enterprise IT, energy, and consumer packaged goods. He is the coauthor of Lead from the Future: How to Turn Visionary Thinking into Breakthrough Growth, a manifesto for “Future Back” thinking and a hands-on guide to long-term planning, strategy development, and execution within established organizations.

In this episode, we cover:

2:15 – Points of inflection
3:32 – COVID-19 innovations
6:26 – The Bubonic plague and the Renaissance
7:02 – Cholera epidemic and golden age of Vienna
8:31 – The space race
10:22 – Future Back
10:54 – Questions as answers
13:03 – Invert Always Invert – Charlie Munger
13:29 – Taking an impressionists view
14:42 – Future state portfolio
15:29 – Walking it back with initiatives
16:14 – Vision to strategy
16:41 – Going beyond the core
17:49 – Building your innovation team
18:23 – Lead startup methodology
18:38 – Aligning leadership with innovation teams
20:20 – Strategic continuity
22:25 – The role of the board of directors in innovation
25:55 – Generative design
26:31 – AI in innovation
31:12 – Wayne Grestsky – skate to where the puck is going

Resources mentioned in this episode:

innosight.com
amazon.co.uk/Lead-Future-Visionary-Thinking-Breakthrough-ebook/dp/B07V3T98WS
Book: Full Spectrum Thinking by Bob Johansen, Seeing Around Corners by Rita McGrath
Album: Boston by Boston

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL258: How To Lead From The Future - Interview with Mark Johnson of Innosight appeared first at https://www.jamestaylor.me/mark-johnson/

Apr 21, 2020

In this episode we learn from Jeremy Gutsche, On Futurism, Innovation And Space Beer.

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Jeremy Gutsche, MBA, CFA, is a New York Times bestselling author, an award-winning innovation expert, sought-after keynote speaker, and the CEO of Trend Hunter, the world's #1 innovation website with 200,000 idea hunters and 3 billion views from 150,000,000 visitors. Prior to Trend Hunter, Jeremy grew a $1 billion portfolio for a bank, and today, over 600 brands and CEOs rely on his speeches including Google, Disney, Starbucks, Netflix, Coca-Cola, and IBM. He's even helped NASA prototype the Journey to Mars. He has been described as an "intellectual can of Red Bull” and his latest book is called CREATE THE FUTURE: Tactics for Disruptive Thinking.

In this episode, we cover:

3:57 – A fascination for innovation
4:19 – Innovation exercises
4:47 – Corporate innovation
5:59 – Disruptive innovation
6:56 – Path dependency
7:24 – The 7 Traps
9:02 – Qwerty vs Dvorak keyboards
11:02 – Timing
11:14 – Universities going online
12:00 – Smith Corona
13:29 – What is the hard problem you are trying to solve?
14:32 – Breaking the problem apart
17:00 – Innovation workshops
17:33 – How to go to Mars
18:22 – Co-creating the future
19:44 – Space beer
21:01 – Trend hunting vs Trend farming

Resources mentioned in this episode:

trendhunter.com
Tool: Trendhunter
Album: Spotify Playlists
Book: It’s Not How Good You Are, It’s How Good You Want To Be by Paul Arden

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL257: Futurism, Innovation And Space Beer - Interview with Jeremy Gutsche appeared first at https://www.jamestaylor.me/jeremy-gutsche/

Apr 14, 2020

In this episode we learn from David Bates, On How To Brainstorm And Co-Create With A Team.

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How to Brainstorm
David Bates, who some call a high-functioning eccentric, thinks in stories, speaks in aphorisms, and wields a passion for storytelling that’s unorthodox, approaching idiosyncratic. Hired at Google as only 22-years old, David held an objectively unjustifiable amount of power. He built a content team at Google Maps and established a global production strategy that covered the Canadian Arctic, Taj Mahal, and Pyramids at Giza. Then he left to turn his side project, a wedding video company named Bokeh, into a creative agency. He now develops campaign strategies and content for brands like Google, Instagram, Airbnb, WeWork, DoorDash, Visa and more.

In this episode, we cover:

2:46 – Working within creative constraints
3:37 – Creative self-isolation
4:22 – Using your downtime to brainstorm
5:45 – Online brainstorming
8:47 – What is the story?
12:45 – Co-creating campaigns with clients
13:24 – VISA video campaign
16:11 – How to deal with rejection
17:14 – The politics of creativity
18:27 – Hunger and humility
21:46 – Empathising with your client
22:51 – Hiring ‘right’ people vs hiring ‘right now’ people
24:54 – Taking ownership of your personal brand
25:30 – Presenting your work using a portfolio
27:41 – Diversity of creative thought
28:23 – Hiring an art director

Resources mentioned in this episode:

bokeh.agency
linkedin.com/in/dbates0623
Tools: Notes App
Book: Creativity Inc by Ed Catmull
Album: Blink 182

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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Apple Podcasts: http://bit.ly/CLS-apple
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Stitcher: http://bit.ly/CLS-stitcher

The post CL256: How To Brainstorm And Co-Create With A Team - Interview with David Bates appeared first at https://www.jamestaylor.me/david-bates/

Apr 7, 2020

In this episode we learn from Jules Pieri, On How We Make Stuff.

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We Make our Stuff
Jules Pieri is CEO and cofounder of The Grommet, a popular online product launch platform that discovers, supports and sells innovative makers. These products can range from problem-solving kitchen utensils to high tech innovations. In her new book How We Make Stuff Now, Jules shares advice and inspiration on how anyone can turn their idea into a product they can sell.

In this episode, we cover:

1:49 – Growing up in Detroit
4:52 – Launching one product a day
5:37 – Meg Whitman
7:19 – The Maker Movement
9:09 – What is the problem you are solving?
10:31 – Scoping the market
11:43 – Joy
12:37 – Redefining a category
13:02 – Naming your company
14:18 – Crowdfunding
16:37 – Circle Up
17:31 – Citizen Commerce
18:56 – Stuff vs Experiences
21:38 – Apologising for future mistakes
22:19 – KPI’s for Makers:
22:38 – Return Rates
23:20 – Reviews
23:45 – Net Promoter Score
24:23 – Product Hunt
26:55 – Skate to where the puck is going

Resources mentioned in this episode:

jules.thegrommet.com
portersquarebooks.com
Tools: Notes
Book: The Opposable Mind by Roger Martin

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL255: How We Make Stuff - Interview with Jules Pieri appeared first at https://www.jamestaylor.me/jules-pieri/

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