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The Creative Life Podcast : Creativity, Innovation and Inspiring Ideas | James Taylor

In 'The Creative Life' podcast, James Taylor reveals all of his creativity and innovation strategies and techniques so you can unlock your creativity and live 'The Creative Life'. As a leading creativity coach James teaches and interviews creative leaders on subjects including; how creativity works, the creative process, what is creativity, how to generate ideas, creativity exercises, creativity research, creative block, creative personality types, theories of creativity, creative thinking, educational creativity, divergent thinking, organizational creativity, creative cultures, and innovation. His work builds on other leading creativity experts including Julia Cameron, Sir Ken Robinson, Michael J Gelb, Eric Maisel, Scott Barry Kaufman, Twyla Tharp, Richard Florida, Mihaly Csikszentmihalyi, Steven Pressfield, Tina Seelig, Josh Linkner and many others. James Taylor shows us how we can all learn to be more creative.
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Now displaying: July, 2019
Jul 30, 2019

Read the show notes: https://www.jamestaylor.me/conor-brady/
In this episode we learn from Conor Brady. About The Power Of Great Storytelling And Experience Design.

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Conor Brady is a passionate believer in the power of great storytelling and experience design, no matter the channel or medium. In his role as Chief Creative Officer at Critical Mass, he oversees the agency’s work and drives creative excellence on a global scale. Prior to joining Critical Mass, he worked at digital agencies Huge and Organic, holding the title of Chief Creative Officer at each. Throughout his career, he has played a decisive role in shaping the digital experiences of BMW, Apple, Nike, Audi, Samsung, and Pepsi. Originally from Belfast, Conor began his career in publishing, designing the first 100 book covers for Vintage Paperbacks in London. He then moved into the music industry as a creative director at Universal Music/Polygram, designing record covers.

In this episode, we cover:

2:44 – Starting in music album cover design
7:05 – Finding the narrative
9:17 – United Nations Mine Action Service (UNMAS) experience
11:14 – Using creativity to help rid the world of landmines
12:06 – Marcos Grob
16:01 – Visa InSite
18:38 – What does the intranet of the future look like?
20:55 – Using curiosity to solve problems at scale
22:49 – Ray Dalio
23:18 – Brutal transparency
24:00 – Opening the design process up to users
24:27 – Citibank watch app
25:23 – Inviting users into the office
27:01 – Monzo
30:03 – Professor Tanzeem Choudhury
31:28 – The Ford car colour story

Resources mentioned in this episode:

jamestaylor.me/tanzeem-choudhury
criticalmass.com
instagram.com/cbrady
Tools: Sketch
Book: The Do Series – thedobook.co
Album: Bright Lights by Interpol

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

SUBSCRIBE TO THE SHOW
Apple Podcasts: http://bit.ly/CLS-apple
Spotify: http://bit.ly/CLS-spotify
Stitcher: http://bit.ly/CLS-stitcher

The post CL229: The Power Of Great Storytelling And Experience Design - Interview with Conor Brady appeared first at https://www.jamestaylor.me/mark-t-wade/

Jul 24, 2019
Dr. Mark T Wade went from brick & mortar to multi-million dollar online business using a strategy called the One-Day Summit. Having created 6, 7 & Multi 7-figure businesses in the Brick & Mortar, Online Education, & Software As A Service space, Dr. Mark now helps entrepreneurs scale their online businesses with proven strategies such as the One-Day Summit Formula.
 
 
In this episode, we cover:
  • 2:56 – Learning about virtual summits
  • 3:45 – Pat Flynn
  • 5:02 – One day virtual summits
  • 7:35 – Self-liquidating offers
  • 10:41 – All Access Pass
  • 15:07 – Best software for online summits
  • 16:04 – The perfect number of guests for a one day summit
  • 19:56 – Short attention spans
  • 21:24 – How to price your virtual summit pass
  • 27:26 – Invert always invert
  • 37:23 – Lives changed KPI

Resources mentioned in this episode:

Jul 9, 2019

Read the show notes: https://www.jamestaylor.me/gordon-stannis/
In this episode we learn from designer Gordon Stannis of Twisthink about the role of human centered design and internal innovation.

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Michael G. Goldsby is the Chief Entrepreneurship Officer and Stoops Distinguished Professor of Entrepreneurship at Ball State University, USA. He teaches creativity, innovation, and design in the University’s nationally ranked undergraduate and graduate programs in entrepreneurship. Along with his co-author Rob Mathews they have written a new book called ‘Entrepreneurship the Disney Way.’


In this episode, we cover:

1:45 – Walt Disney’s Entrepreneurial Style
5:26 – The Artist Stage
6:00 – The Scientist Stage
6:26 – The Builder Stage
6:36 – The Evangelist Stage
6:41 – Always Looking For The Next Thing
6:54 – What’s Next
7:10 – Disney’s Drive
8:47 – Wife and Brother
10:28 – Pioneering Merchandising
11:56 – The Disney Strike
13:41 – The Bear Suit
15:07 – The Death of Walt Disney’s Mother
15:59 – Disney DNA
16:15 – Great Storytelling
16:23 – Seeing Themselves As A Technology Company
18:21 – Key Decision Moments
23:02 – The World Needed To Think Of Walt Disney As A Genius

Resources mentioned in this episode:

elprofile.com
amazon.com/Entrepreneurship-Disney-Way-Michael-Goldsby/dp/1138737542
Tools: Dragon Dictation
Book: Getting Things Done by David Allen
Album: Greatest Hits by David Allen

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

SUBSCRIBE TO THE SHOW
Apple Podcasts: http://bit.ly/CLS-apple
Spotify: http://bit.ly/CLS-spotify
Stitcher: http://bit.ly/CLS-stitcher

The post CL227: What Every Creative Entrepreneur Can Learn From Walt Disney - Interview with Michael Goldsby appeared first at https://www.jamestaylor.me/michael-goldsby/

Jul 3, 2019

Gordon brings a unique perspective to the world of innovation. He is a Partner and Director of Design and Strategy at Twisthink, where he specializes in unlocking exciting new business value for clients. How do they do this? Well by using human-centered design to uncover strategic insights and apply emerging design and technology trends and capabilities. He's worked with Fortune 500 companies such as Whirlpool, Stryker, Haworth, Crown Equipment, Lutron and more. For nearly two decades now Gordon and his team have devoted their time to creating the ideal user experience to help their clients to become market leaders and grow.
In this episode, we cover:

3:30 – Internal Innovation vs External Innovation
4:43 – Hilton Doorkey App
6:48 – QuickPick Remote Advance – Crown Equipment
9:35 – The IoT Glove
11:31 – Safety on the factory floor
12:18 – Luck favors the prepared mind
13:38 – Human Centered Design (HCD)
15:06 – The role of ego in design
15:57 – Coming to the table with a point of view
– Being open to new information and inspiration
17:35 – Bringing a fresh perspective
– The Hermann Miller desk
– Artfully functional products
– Making chairs smarter
– Dumb hotel rooms
– Only 9% of companies have an ongoing innovation process
– 40% of companies do not talk to their customers
– Deeply engaging with your customers
– Adjacent Benchmarking
– Co-Catalyzing Teams
– VRT Tool
– Usability and Desirability
– The 10 Types of Innovation

Resources mentioned in this episode:

twisthink.com/creative
Book: Setting The Table by Danny Meyer
Album: Landlady by U2

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

The post CL226: What Is Human Centered Design - Interview with Gordon Stannis appeared first on James Taylor.

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