In this episode we learn from Jules Pieri, On How We Make Stuff.
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We Make our Stuff
Jules Pieri is CEO and cofounder of The Grommet, a popular online product launch platform that discovers, supports and sells innovative makers. These products can range from problem-solving kitchen utensils to high tech innovations. In her new book How We Make Stuff Now, Jules shares advice and inspiration on how anyone can turn their idea into a product they can sell.
In this episode, we cover:
1:49 – Growing up in Detroit
4:52 – Launching one product a day
5:37 – Meg Whitman
7:19 – The Maker Movement
9:09 – What is the problem you are solving?
10:31 – Scoping the market
11:43 – Joy
12:37 – Redefining a category
13:02 – Naming your company
14:18 – Crowdfunding
16:37 – Circle Up
17:31 – Citizen Commerce
18:56 – Stuff vs Experiences
21:38 – Apologising for future mistakes
22:19 – KPI’s for Makers:
22:38 – Return Rates
23:20 – Reviews
23:45 – Net Promoter Score
24:23 – Product Hunt
26:55 – Skate to where the puck is going
Resources mentioned in this episode:
Book: The Opposable Mind by Roger Martin
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The post CL255: How We Make Stuff - Interview with Jules Pieri appeared first at https://www.jamestaylor.me/jules-pieri/