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The Creative Life Podcast : Creativity, Innovation and Inspiring Ideas | James Taylor

In 'The Creative Life' podcast, James Taylor reveals all of his creativity and innovation strategies and techniques so you can unlock your creativity and live 'The Creative Life'. As a leading creativity coach James teaches and interviews creative leaders on subjects including; how creativity works, the creative process, what is creativity, how to generate ideas, creativity exercises, creativity research, creative block, creative personality types, theories of creativity, creative thinking, educational creativity, divergent thinking, organizational creativity, creative cultures, and innovation. His work builds on other leading creativity experts including Julia Cameron, Sir Ken Robinson, Michael J Gelb, Eric Maisel, Scott Barry Kaufman, Twyla Tharp, Richard Florida, Mihaly Csikszentmihalyi, Steven Pressfield, Tina Seelig, Josh Linkner and many others. James Taylor shows us how we can all learn to be more creative.
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Now displaying: Page 1
Jan 21, 2020

In this episode we learn from John DiJulius, On How AI Will Change Customer Experience.

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By 2025, AI will power 95 percent of all customer interactions. But despite of this technological disruption my guest today argues that the most important part of a great ?customer experience is relationship building. John DiJulius is a sought-after authority on world-class customer experience, working with companies such as The Ritz-Carlton, Lexus, Starbucks, and Progressive Insurance. In his new book, The Relationship Economy: Building Stronger Customer Connections in the Digital he shows readers how to attain meaningful, lasting relationships with customers.

In this episode, we cover:

5:43 – Customer Experience vs Customer Service vs Customer Support
9:10 – Being the cheapest or the best
10:49 – Why companies are reallocating advertising and marketing dollars to customer experience
12:24 – Why micro-experiences are important for building customer loyalty
14:14 – Checklist Manifesto
14:55 – From automation to experiences
15:04 – Using AI for improving customer experience
18:52 – MSA (Mental Stimulation Addiction)
21:13 – From bored to brilliant
29:28 – Collecting people

Resources mentioned in this episode:

thedijuliusgroup.com
thedijuliusgroup.com/product/the-relationship-economy
Tools:
FORD (Family, Occupation, Recreation, Dreams)
Book: From The Ground Up by Howard Schultz
Album: Anything by The Beatles

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The post CL244: How AI Will Change Customer Experience - Interview with John DiJulius appeared first at https://www.jamestaylor.me/john-dijulius/

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