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SuperCreativity Podcast with James Taylor | Creativity, Innovation and Inspiring Ideas

In the SuperCreativity™ podcast, creativity expert and innovation keynote speaker James Taylor interviews leading thinkers, innovators and performers and has them reveal their strategies and techniques to help you unlock your own creative potential. If you enjoy listening to conversations with creative thinkers, innovators, entrepreneurs, artists, authors, educators, and performers then you’ve come to the right place. Each week we discuss their ideas, life, work, successes, failures, creative process and much more. As a leading creativity and innovation keynote speaker James teaches and interviews creative leaders including Seth Godin, David Allen, Jonathan Fields, Amy Edmondson, Amanda Palmer, Chris Guillebeau, Tommy Emmanuel, Eric Ries and Donald Miller on subjects including; how creativity works, the creative process, what is creativity, how to generate ideas, creativity exercises, creativity research, creative block, creative personality types, theories of creativity, creative thinking, educational creativity, divergent thinking, organizational creativity, creative cultures, and innovation. His work builds on other leading creativity experts including Julia Cameron, Sir Ken Robinson, Michael J Gelb, Eric Maisel, Scott Barry Kaufman, Twyla Tharp, Todd Henry, Jeff Goins, Richard Florida, Mihaly Csikszentmihalyi, Steven Pressfield, Tina Seelig, Josh Linkner and many others. James Taylor shows us how we can all learn to be more creative.
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Nov 10, 2021

Embracing Digital Disruption

Now, we’re all told we need to embrace digital disruption to thrive in the 21st century. But how can legacy companies and new startups blend both digital and traditional business functions to achieve long-term competitive advantage? That’s the question my guest today set out to solve in his new book, The brains and brawn company, venture capitalist and Stanford Graduate School of Business lecture, Robert Siegel shows that while important digital is only part of the answer, it’s not never the only part the only answer. In fact, many, many large companies are successfully countering young upstarts in new creative ways while startups are learning a thing or two from the legacy businesses, Robert Siegel has done extensive research on companies such as Google Schwab ABN Bev stripe, and Survey Monkey. It’s my great pleasure to have him on the show today. Welcome, Robert.

Nov 3, 2021

This week sees the start of COP26 in Glasgow, a summit that brings the world together to accelerate action towards the goals of the Paris Agreement and the UN Framework Convention on Climate Change. To mark the occasion we decided to record a special series of the SuperCreativity podcast that will focus on sustainability and climate change. For this series I’ll be joined by a co-host for the first time, Ethical Futurist, lawyer, engineer, actor, jazz singer, and sustainability keynote speaker Alison Burns. Together we’ll be having conversations with leading thinkers on topics as diverse as sustainable food, fashion, and ESG, those environmental, societal, and governance issues that affect business today.  

Our guest this week is originally from Catalonia but is now a resident in the UK. Jordi Casamitjana is a vegan zoologist specializing in animal behavior, who has been involved in different aspects of animal protection for many years (working for organizations such as The Born Free Foundation, Wild Futures, The League Against Cruel Sports, CAS International, the International Fund for Animal Welfare and PETA UK). In addition to scientific research, he has worked as an undercover investigator and animal welfare consultant. Some of his professional achievements include the closure of several zoos, securing the first successful prosecutions of illegal hunters under the Hunting Act 2004, and his participation in the banning of bullfighting in Catalonia. Jordi, who has been vegan since 2002, recently become well-known for securing the legal protection of all ethical vegans from discrimination in Great Britain in a landmark legal case that was discussed all over the world. Jordi is also an author of a novel titled “The Demon’s Trial” under the pen name J.C. Costa in which he explores many of the dilemmas animal protectionists face. He is also the author of Ethical Vegan: A Personal and Political Journey To Change The World. In our interview, we discuss the future of plant-based foods, sustainable diets, and Jordi’s love of wasps!

Enjoy the show.

Oct 26, 2021

The Travel Writing Tribe

Travel can be one of the greatest things you can do to spark your creativity and curiosity. I spent much of the Pandemic lockdown reading books about countries that I wanted to visit when the world opened up again. That’s how I discovered today’s guest. Tim Hannigan is a writer and academic, and the author of several narrative history books, including ‘A Brief History of Indonesia’ and the award-winning ‘Raffles and the British Invasion of Java’. He holds a Ph.D. from the University of Leicester and has led various workshops on travel writing and creative non-fiction as well as designing and writing the travel writing module for the Open School of Journalism. In his latest book, ‘The Travel Writing Tribe’ Tim sets out in search of this most venerable of genres, hunting down its legendary practitioners and confronting its greatest controversies. Is it ever okay for travel writers to make things up, and just where does the frontier between fact and fiction lie? What actually is travel writing, and is it just a genre dominated by posh white men? What of travel writing’s queasy colonial connections? In this wide-ranging interview, we discuss travel, creativity, and ecotourism.

Enjoy the show.

https://www.jamestaylor.me/travel-writing-308/

 

Oct 21, 2021

Professor Dan Breznitz is known worldwide as an expert on rapid-innovation-based industries and their globalization, as well as for his pioneering research on the distributional impact of innovation policies. He is a University Professor and Munk Chair of Innovation Studies, in the Munk School of Global Affairs & Public Policy with a cross-appointment in the Department of Political Science of the University of Toronto, where he is also the Co-Director of the Innovation Policy Lab. In addition, he is a Fellow of the Canadian Institute for Advanced Research where he co-founded and co-directs the program on Innovation, Equity, and the Future of Prosperity. In today’s episode I talk with Dan Breznitz about his latest book Innovation In Real Places – Strategies For Prosperity In An Unforgiving World and the lessons leaders, politicians, and policymakers can learn from innovative places as diverse as Shenzhen in China, Brenta in Italy, and Tel Aviv in Israel.

Enjoy the show.

 

https://www.jamestaylor.me/innovative-cities-307/ ‎

 

Aug 3, 2021

You have a terrific idea—an amazing product, an incomparable service, a bulletproof business model—and you know it is so powerful that it could change a life, a market, or even the world.

There’s just one problem: others can’t or don’t see its power… yet. That's what my guest on today's show can help you with. 

Tamsen Webster has spent the last twenty years helping experts drive action from their ideas. Part message strategist, part storyteller, part English-to-English translator, her work focuses on how to find and build the stories partners, investors, clients, and customers will tell themselves—and others.

Tamsen honed her expertise through work in and for major companies and organizations like Johnson & Johnson, Harvard Medical School, and Intel, as well as with startups that represent the next wave of innovation in life science, biotech, climate tech, fintech, and pharma. She’s a professional advisor at the Martin Trust Center for MIT Entrepreneurship and a mentor for the Harvard Innovation Labs. She’s also served for over eight years as executive producer and idea strategist for one of the oldest locally organized TED Talk events in the world (TEDxCambridge).

In our discussion, we talk about how to make your big ideas irresistible and storytelling for non-storytellers. Enjoy the show.

 

https://www.jamestaylor.me/how-to-make-your-big-ideas-irresistible-306

 

 

Jun 14, 2021

My guest today believes that it is time to rethink the way we make innovation happen. He argues that innovation doesn’t come from an algorithm; it comes from the personal creativity of individuals. And creativity is not a gift for the chosen few—it is a process that can be learned. Jeff DeGraff is the Professor of Management and Organizations at the Ross School of Business at the University of Michigan. He teaches MBA, EMBA, BBA, and Executive Education courses on leading creativity, innovation, and change. Jeff’s mission is “the democratization of innovation.” and he brings innovation to a global audience through his books, his public television program (Innovation You), columns (Inc.), and radio program (The Next Idea).

In his new book The Creative Mindset, Jeff and his co-author Stanley DeGraff introduce six essential creative-thinking skills: Clarify, Replicate, Elaborate, Associate, Translate, and Evaluate, or CREATE. Sequenced as steps, these skills simplify and summarize the most important research on creative thinking and draw on over thirty years of real-world application in some of the most innovative organizations in the world.

In our discussion, we talk about cognitive range, creative renaissance, and how to develop a creative mindset. Enjoy the show.

 

https://www.jamestaylor.me/how-to-develop-a-creative-mindset-305

May 25, 2021

When Marcus Whitney moved to Nashville in 2000, he was a college dropout with a one-year-old and a baby on the way. He waited tables and lived in a week-to-week efficiency hotel. From the outside, Marcus looked like the furthest thing from a budding entrepreneur. But inside, he knew entrepreneurship was his path to a better life. Two decades later, Marcus has founded two innovative companies in the healthcare space, exited a tech marketing company, and co-owns Nashville’s new Major League Soccer team.

In his new book Create and Orchestrate, Marcus walks you through his unlikely journey from waiting tables to building companies. He demystifies much of what keeps people from pursuing entrepreneurship and explains why it’s the only vocation that allows you to control your time by using your creativity. When you control your time, you can claim your full power by matching up what you’re great at with the problems you see in the world.

In our discussion, we talk about Creative Power, entrepreneurship as a vehicle for your creativity, and the three values for being a successful creative entrepreneur.

Enjoy the show.

https://www.jamestaylor.me/how-to-claim-your-creative-power-through-entrepreneurship-304

 

May 18, 2021

Paradigm shifts in business, known as inflection points, can either create new opportunities or present new threats. Those leaders who can “see around corners” and spot these inflection points before they happen, can position themselves for success. Columbia Business School professor and innovation keynote speaker Rita McGrath’s latest book ‘Seeing Around Corners” shows how you can anticipate, understand and capitalize on the key inflection points in your industry. 

In our discussion, Rita McGrath and I talk about the dangers of leader isolation, how companies like Adobe use little bets and the Kickbox concept to spark innovation, and why many big company innovations flop. We also discuss ‘webs of inclusion’ and the future of executive education. Enjoy the show. – Business Strategy: Seeing Around Corners

https://www.jamestaylor.me/business-strategy-seeing-around-corners-303

 

May 12, 2021

Numbers don’t lie - but they often mislead us. From health risk to financial decisions, it can be hard to understand statistics because they are often presented to us by ‘experts’ who misinterpret the data. In his book Risk Savvy, Professor Gerd Gigerenzer shows us all how we can make better decisions by becoming better-informed citizens and able to judge risk for ourselves.

Professor Gigerenzer is Director of the Center for Adaptive Behaviour and Cognition at the Max Planck Institute for Human Development in Berlin and former Professor of Psychology at the University of Chicago. He is the author of several bestselling books on heuristics and decision making including Reckoning with Risk.

In our discussion, we talk about heuristics and how your quest for certainty can hold you back from taking creative risks. Professor Gigerenzer also shares why intuition or ‘gut feeling’ has such a bad reputation in the business world even though it is essential for successful decision-making in times of uncertainty.

Enjoy the show.

 

https://www.jamestaylor.me/heuristic-decision-making-301

May 4, 2021

Instead of shooting for a $10 billion IPO or a Nobel Prize, the most prolific innovators focus instead on Big Little Breakthroughs – small creative acts that unlock massive rewards over time. By building a daily habit of creativity, organizations not only enjoy a high volume of small wins, but the daily practice of micro-innovations is the fastest route to discover the massive breakthroughs we seek. In his new book ‘Big Little Breakthroughs, innovation keynote speaker and New York Times bestselling author Josh Linkner shows how ordinary ideas can fuel extraordinary results.

Josh is a Creative Troublemaker who passionately believes that we all have incredible creative capacity. He has been the founder and CEO of five tech companies, which sold for a combined value of over $200 million. Today, he serves as Chairman and co-founder of Platypus Labs, innovation research, training, and consulting firm. Josh is also a passionate Detroiter and a great jazz guitarist.

Josh and I discuss the difference between creativity and innovation, how the creative process works, creative problem solving, and the three types of innovation. Enjoy the show.

 https://www.jamestaylor.me/creativity-vs-innovation-301/

Apr 27, 2021

What does it take to accomplish the impossible? What does it take to shatter our limitations, exceed our expectations, and turn our biggest dreams into our most recent achievements? These are the questions that our guest today has sought to answer in his new book The Art of the Impossible: A Peak Performance Primer.

Steven Kotler is a New York Times-bestselling author, an award-winning journalist, Executive Director of the Flow Research Collective, and one of the world’s leading experts on human performance. He is the author of nine bestsellers including The Future is Faster Than You Think, Stealing Fire, The Rise of Superman and Bold and Abundance which were co-authored with Peter Diamandis. His work has been nominated for two Pulitzer Prizes, translated into over 40 languages, and has appeared in over 100 publications, including the New York Times Magazine, Wired, Atlantic Monthly, Wall Street Journal, TIME and the Harvard Business Review.

Steven and I discuss extreme innovation and the role that motivation, learning, creativity and flow play in it. He also shares his perspective on the ROI of reading books and his Five Not-So-Easy Steps for Learning Almost Anything. Enjoy the show.

 

https://www.jamestaylor.me/the-art-of-the-impossible-a-peak-performance-primer-300

Apr 21, 2021

When in their lives do artists produce their greatest creative work? By examining the careers of great painters, poets, novelists, and movie directors my guest today offers a profound new understanding of creativity. Using a wide range of evidence, Professor David Galenson shows in his book ‘Old Masters and Young Geniuses’ that there are actually two fundamentally different approaches to innovation; experimental innovators and conceptual innovators.

David W. Galenson is Professor of Economics at the University of Chicago; Academic Director of the Center for Creativity Economics at the Universidad del CEMA, Buenos Aires; and a Research Associate of the National Bureau of Economic Research.

David and I discuss why some creative artists achieve success early in their lives while for others it requires decades of painstaking frustration and experimentation. We also learn how your most creative work may be ahead of you. Enjoy the show. - Old Masters and Young Geniuses: The Two Life Cycles of Artistic Creativity 
 https://www.jamestaylor.me/old-masters-and-young-geniuses-the-two-life-cycles-of-artistic-creativity-299

Apr 14, 2021

Studies show us that companies earn higher margins, inspire greater client loyalty, attract and retain the best talent, and gain a competitive edge when their people collaborate across functional boundaries. Yet most firms have carved up their highly specialized, professional experts into narrowly defined practice areas, and collaborating across these silos is often messy, risky, and expensive. These are just some of the challenges addressed by Harvard University Professor Heidi K. Gardner in her Washington Post bestseller Smart Collaboration - How Professionals And Their Firms Succeed By Breaking Down Silos.

Heidi K. Gardner, Ph.D., is a Distinguished Fellow at Harvard Law School’s Center on the Legal Profession and Faculty Chair of the school’s Accelerated Leadership Program and Sector Leadership Masterclass. Previously she was a professor of Organizational Behavior at Harvard Business School and has been named by Thinkers 50 as a Next-Generation Business Guru.

Today we talk about the power of smart collaboration, complex problem solving, diversity and inclusion and the two types of trust.

Apr 7, 2021

What does it mean to be creative? Is creativity uniquely human or artificial intelligence be considered creative? These are just some of the topics explored by Marcus du Sautoy in his new book The Creativity Code: Art and Innovation In The Age of Artificial Intelligence. 

Marcus du Sautoy is the Charles Simonyi Professor for the Public Understanding of Science at the Oxford University, a chair he holds jointly at the Department of Continuing Education and the Mathematical Institute. He is also a Professor of Mathematics and a Fellow of New College. He was made a Fellow of the Royal Society in 2016 and Esquire Magazine chose him as one of the 100 most influential people under 40 in Britain. In 2009 he was awarded the Royal Society’s Faraday Prize, the UK’s premier award for excellence in communicating science, and in 2010 he received an OBE for services to science. 

Technology has always allowed us to extend our understanding of being human. But will artificial intelligence actually enable us to create in different ways? And could recent developments in machine learning also mean that it is no longer just human beings who can create art? Marcus du Sautoy and I discuss this and more.

 

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Mar 30, 2021

For many of us, the last time we learned a new skill was during childhood. Today we live in an age that looks up to any kind of expertise but looks down on the beginner. Upon entering adulthood and middle age, we begin to shy away from trying and learning new things, instead preferring to stay with the tried and tested.

Tom Vanderbilt is a writer who covers the worlds of design, technology, science, and culture. A contributing editor of Wired (U.K.), Outside, and Artforum, you may have read his articles in The Financial Times, The Wall Street Journal, Rolling Stone, or The New York Times Magazine. In 2008 his book Traffic, which looked at why we drive the way we do (and what it says about us), became a New York Times bestseller. His latest work is called Beginners: The Joy And Transformative Power of Lifelong Learning and seeks to explore the curious power of lifelong learning.

In the book, he asks the question: why are children the only ones allowed to experience the inherent fun of facing daily challenges? In fact, it is just possible that we could all benefit from embracing new skills, even if we’re initially hopeless? In the book Tom sets out to find the answer, setting himself the goal of acquiring several new skills under the expert tuition of professionals, including drawing, juggling, surfing and much more. Malcolm Gladwell said that ‘Beginners belongs on the list of books that have changed the way I understand my own limitations.

Tom and I discuss the value of having a beginner’s mind, Takumi’s, traveling on a journey of not knowing, and why having intellectual humility opens us up to new experiences.

Mar 23, 2021

What is the case for developing creative thinking skills? How can we teach creativity in schools? Do schools kill creativity? Recently the OECD’s Programme for International Student Assessment (or PISA), a global academic benchmark for measuring and comparing the academic performance of children across many countries, decided it should also measure creativity. Over the years educators including Sir Ken Robinson, Edward de Bono, and Ellis Paul Torrance have spoken and written about how to teach creative thinking. A new voice has entered this conversation, Dr. Cyndi Burnett.

Dr. Cyndi Burnett is the co-director of Creativity and Education, an online platform designed to help educators and parents bring creativity into their classrooms and homes. Nearly 100,000 people have now taken her online course on Everyday Creativity which is available on Coursera, making it one of the most popular creativity courses on the platform. She has also held the position of Associate Professor at the International Center for Studies in Creativity at SUNY Buffalo State and prior to becoming an academic, Cyndi was a professional actress. 

 

Cyndi and I discuss the science of creativity, Julia Cameron’s ‘The Artist’s Way", the Torrance test, and the latest academic research on creativity.

 

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Mar 16, 2021

What could a lacemaker have in common with vascular surgeons? A Savile Row tailor with molecular scientists? A fighter pilot with jazz musicians? At first glance, very little. But Professor Roger Kneebone, who has been called the expert on experts, has spent a lifetime finding the connections and recently published these in a new book called Expert: Understanding The Path To Mastery.

In Expert, he combines his own experiences as a doctor with insights from extraordinary people and cutting-edge research to map out the path we're all following - from 'doing time' as an Apprentice, to developing your 'voice' and taking on responsibility as a Journeyman, to finally becoming a Master and passing on your skills. As Kneebone shows, although each outcome is different, the journey is always the same.

Professor Kneebone directs the Imperial College Centre for Engagement and Simulation Science and the Royal College of Music - Imperial College Centre for Performance Science. His first career was as a surgeon, operating on trauma patients in southern Africa. He then changed direction, becoming a general practitioner in southwest England. Now, as an academic at Imperial College London, he researches what experts from different fields can learn from one another. His unorthodox and creative team includes clinicians, computer scientists, musicians, magicians, potters, puppeteers, tailors and fighter pilots. Expert is his first book for a general readership.

Whether you're developing a new career, studying a language, learning a musical instrument or simply becoming the person you want to be, Professor Kneebone’s ground-breaking research and book reveals the path to mastery.

Roger and I discuss how anyone can become an expert, the future of work, improvisation skills, thread management, innovation, ZPD theory, and why having expertise and being an expert isn’t necessarily the same thing.

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Mar 9, 2021

Automation and AI: How it will affect the future of work. – #293

In this episode:

Automation and AI: How it will affect the future of work.

The difference between enabling and augmenting technologies. The impact of cities and alcohol prohibition on innovation. 

Which skills we should all be developing in this new age.

Carl Benedikt Frey’s latest work ‘The Technology Trap’ takes a sweeping look at the history of technological progress and how it has radically shifted the distribution of economic and political power among society’s members. As Carl Benedikt Frey shows, the Industrial Revolution created unprecedented wealth and prosperity over the long run, but the immediate consequences of mechanization were devastating for large swaths of the population. Middle-income jobs withered, wages stagnated, the labor share of income fell, profits surged, and economic inequality skyrocketed. These trends, Frey documents, broadly mirror those in our current age of automation.

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Mar 2, 2021

My guest today is Seth Godin. Seth is an entrepreneur, best-selling author, and speaker. In addition to launching one of the most popular blogs in the world, he has written 19 best-selling books, including The Dip, Linchpin, Purple Cow, Tribes, This Is Marketing, and What To Do When It's Your Turn (And It's Always Your Turn). His latest book is The Practice: Shipping Creative Work. Brian Koppelman, co-producer and co-creator of the hit TV show Billions says that The Practice “is a skeleton key specially molded to unlock the most creative version of you. Read it, and find yourself free to be who you know you really are.” 

Godin’s work covers a range of subjects, from the post-industrial revolution to being remarkable, and from the spread of ideas to knowing when to quit. He introduced the concept of “permission marketing” in the early days of the internet – recognizing and respecting the power of the consumers. A champion of talent, Godin proclaims that lack of creativity in the post-industrial world means we should all treat our work as a form of art.

In 2013, Seth was one of only three professionals inducted into the Direct Marketing Hall of Fame. In an astonishing turn of events, in May 2018, he was inducted into the Marketing Hall of Fame as well. He might just be the only person in both.

Seth and I talk about how he found his voice as a writer, non-attachment, Seth’s creative process, why diversity matters, and better ways to learn and ship creative work in a post-industrial world.

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Mar 1, 2021

I'm James Taylor. And this episode is going to be a little bit different. I'm going to let you into coming backstage, behind the scenes, there are some changes, big changes we're making here. And I want to give you the reasoning behind them. And I want to share with you some exciting developments, some exciting things that are going to be coming up really soon

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Dec 16, 2020

In this episode we learn from Robin Colucci on The Four Bestselling Book Structures

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Robin Colucci is an entrepreneur, author, and writing coach whose clients have been traditionally published by companies including Random House, Doubleday, John Wiley & Sons and Hay House. Robin has studied some of the best-selling books in the world, the ones that have sold hundreds of thousands and even millions of copies. She discovered there are only four bestseller blueprints or book structures that these bestsellers use and we’ll be learning about those today.

In this episode, we cover:

- The Four Bestselling Book Structures
- The organized list
- The traditional outline
- The narrative book

Resources:

- Official Website - http://robin-colucci.com/
- 5 Reasons You Might Need A Book Deal - https://robincolucci.com/book/

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL290: The Four Bestselling Book Structures must have appeared first at https://www.jamestaylor.me/the-four-bestselling-book-structures-cl290/

Dec 10, 2020

In this episode we learn from Derek Murphy on Creating A Great Book Cover.

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For the past decade, Derek been devoted to helping authors build a huge platform quickly to crush their book launches. But he also knows more than is good for someone about guerrilla marketing, getting thousands of followers or email subscribers, and starting a profitable online business. Now that he's done with his Ph.D., he writes dark fantasy and runs writing retreats in castles. He also creates online courses to help indie authors publish better books with less time and money.
In this episode, we cover:

- Creating A Great Book Cover
- The role of the book cover
- Book design colors
- Writing to market

Resources:

- Recommended Book: Perennial Seller by Ryan Holiday
- Recommended Tools: AI Writer, iPad, Bluetooth Keyboard
- Official Website - https://www.creativindie.com/
- Free Guerilla Publishing Book - https://www.creativindie.com/gp/

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL289: Creating A Great Book Cover must have appeared first at https://www.jamestaylor.me/creating-a-great-book-cover-cl289/

Dec 2, 2020

In this episode we learn from Sha Nacino on The three keys every author must have.

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Sha Nacino is a trusted global speaker on gratitude, happiness, and productivity, a Jack Canfield Certified Trainer on Success Principles, and a prolific author of 12 books. She is recognized as a Distinguished Toastmaster (DTM), the highest award given by Toastmasters International to its members worldwide. A student to some of the world’s best teachers — Bo Sanchez, Brian Tracy, Jack Canfield, and Tony Robbins — Sha loves to write books and teach people how to write books through The 90-Day Book Writing Challenge which she shares at shanacino.com/write. To date, Sha has addressed thousands of audiences from more than 26 countries globally.

In this episode, we cover:

- Her formula for writing a book
- The three keys every author must have
- How to write a book in 90 days

Resources:

- Recommended Book: The ONE Thing by Gary Keller and Jay Papasan -https://www.amazon.com/ONE-Thing-Surprisingly-Extraordinary-Results/dp/1885167776
- Recommended Tools: Evernote, Ideabank
- Official Website - https://www.shanacino.com/

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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Apple Podcasts: http://bit.ly/CLS-apple
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The post CL288: The three keys every author must have appeared first at https://www.jamestaylor.me/the-three-keys-every-author-must-have-cl288/

Nov 24, 2020

In this episode we learn from Stephanie Chandler on How To Get Book Reviews.

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Stephanie Chandler is the author of several books including The Nonfiction Book Marketing Plan and The Nonfiction Publishing Plan. She is also founder and CEO of the Nonfiction Authors Association, a vibrant educational community for experienced and aspiring writers, and the Nonfiction Writers Conference, an annual event conducted entirely online.
In this episode, we cover:

- Building your beta reader list
- Standing out in a competitive market
- Ways to generate book reviews

Resources:

- Recommended Book: Bird by Bird by Anne Lamott: https://www.amazon.com/Bird-Some-Instructions-Writing-Life/dp/0385480016
- Recommended Tools: Index Cards, Microsoft Word, Evernote
https://office.live.com/start/Word.aspx
- Official Website: https://nonfictionauthorsassociation.com/
- Nonfiction Writers Conference: https://nonfictionwritersconference.com/

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

SUBSCRIBE TO THE SHOW
Apple Podcasts: http://bit.ly/CLS-apple
Spotify: http://bit.ly/CLS-spotify
Stitcher: http://bit.ly/CLS-stitcher

The post CL287: How To Get Book Reviews appeared first at How To Get Book Reviews

Nov 9, 2020

In this episode we learn from David Burkus on How To Research Stories For Your Books.

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FOLLOW ME:
Website: https://www.jamestaylor.me
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Facebook: http://bit.ly/JTme-facebook

David Burkus is a best-selling author, a sought-after speaker, and associate professor of leadership and innovation at Oral Roberts University. His latest book, Friend of a Friend, offers readers a new perspective on how to grow their networks and build key connections—one based on the science of human behavior, not rote networking advice. He’s delivered keynotes to the leaders of Fortune 500 companies and the future leaders of the United States Naval Academy. His TED talk has been viewed over 1.8 million times and he is a regular contributor to Harvard Business Review.

In this episode, we cover:

- The process of starting out as an author
- How to research stories for your books
- Organizing your book structure

Resources:

- Recommended Book: Perennial Seller by Ryan Holiday -
https://www.amazon.com/Perennial-Seller-Making-Marketing-Lasts/dp/0143109014-
- Recommended Tools: Scrivener, Microsoft Word -
https://office.live.com/start/Word.aspx-
https://www.literatureandlatte.com/scrivener/overview-
- Official Website - https://davidburkus.com/


If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

SUBSCRIBE TO THE SHOW
Apple Podcasts: http://bit.ly/CLS-apple
Spotify: http://bit.ly/CLS-spotify
Stitcher: http://bit.ly/CLS-stitcher

The post CL286: How To Research Stories For Your Books appeared first at https://www.jamestaylor.me/how-to-research-stories-for-your-books-cl286/

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