Alan Iny is the senior specialist for creativity and scenarios at The Boston Consulting Group and has spent his entire working life on the subject of creativity in business. With the Boston Consulting Group since 2003, Alan has trained thousands of people on how to think creatively, and has work with clients across industries worldwide. His latest book, Thinking in New Boxes is now available in 11 languages.
More info and Free Book: http://jamestaylor.me/
In this episode, you’ll learn:
The importance of doubt in creativity
Boston Consulting Group (BCG) and innovation
Creativity across different cultures
Making a step-change
The intelligence trap
Creative strategy
Creative facilitator
Creativity Consultant role models (Edward de Bono)
Brainstorming questions not answers
Thinking creatively about the future
Neurocreativity
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