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The Creative Life Podcast : Creativity, Innovation and Inspiring Ideas | James Taylor

In 'The Creative Life' podcast, James Taylor reveals all of his creativity and innovation strategies and techniques so you can unlock your creativity and live 'The Creative Life'. As a leading creativity coach James teaches and interviews creative leaders on subjects including; how creativity works, the creative process, what is creativity, how to generate ideas, creativity exercises, creativity research, creative block, creative personality types, theories of creativity, creative thinking, educational creativity, divergent thinking, organizational creativity, creative cultures, and innovation. His work builds on other leading creativity experts including Julia Cameron, Sir Ken Robinson, Michael J Gelb, Eric Maisel, Scott Barry Kaufman, Twyla Tharp, Richard Florida, Mihaly Csikszentmihalyi, Steven Pressfield, Tina Seelig, Josh Linkner and many others. James Taylor shows us how we can all learn to be more creative.
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Now displaying: Page 1
Apr 7, 2020

In this episode we learn from Jules Pieri, On How We Make Stuff.

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We Make our Stuff
Jules Pieri is CEO and cofounder of The Grommet, a popular online product launch platform that discovers, supports and sells innovative makers. These products can range from problem-solving kitchen utensils to high tech innovations. In her new book How We Make Stuff Now, Jules shares advice and inspiration on how anyone can turn their idea into a product they can sell.

In this episode, we cover:

1:49 – Growing up in Detroit
4:52 – Launching one product a day
5:37 – Meg Whitman
7:19 – The Maker Movement
9:09 – What is the problem you are solving?
10:31 – Scoping the market
11:43 – Joy
12:37 – Redefining a category
13:02 – Naming your company
14:18 – Crowdfunding
16:37 – Circle Up
17:31 – Citizen Commerce
18:56 – Stuff vs Experiences
21:38 – Apologising for future mistakes
22:19 – KPI’s for Makers:
22:38 – Return Rates
23:20 – Reviews
23:45 – Net Promoter Score
24:23 – Product Hunt
26:55 – Skate to where the puck is going

Resources mentioned in this episode:

jules.thegrommet.com
portersquarebooks.com
Tools: Notes
Book: The Opposable Mind by Roger Martin

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL255: How We Make Stuff - Interview with Jules Pieri appeared first at https://www.jamestaylor.me/jules-pieri/

Mar 31, 2020

In this episode we learn from Diane Gehart, On How Mindfulness For Creativity and Writers Block.

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Mindfulness for Creativity
Diane R. Gehart, Ph.D., is an author, an award-winning professor of Counseling and Family Therapy at California State University, Northridge, as well as a practicing psychotherapist. Her new book combines wit, wisdom, and a touch of sweetness to help you uncover playful ways to transform any aspect of your life. It’s called Mindfulness for Chocolate Lovers: A Lighthearted Way to Stress Less and Savor More Each Day and in it she offers a recipe of surprisingly efficient and fun ways to increase your daily dose of joy.

In this episode, we cover:

Mindfulness for Creativity

2:05 – Getting a ‘B’ in Buddhism
3:28 – Jon Kabat-Zinn
5:11 – Overstressed and Overstimulated
7:03 – The Relaxation Response
9:35 – Being Intentional
11:08 – Eating Meditation
11:18 – Raisin Meditation
17:42 – Mindfulness for Creativity
18:39 – Eating Without Judging
19:51 – Adding Pauses – The Diamond Cutter
20:58 – Meditation for Writers Block
21:56 – Speed Writing
23:56 – Befriending Problems
24:15 – Buddhist Psychology
25:57 – Elizabeth Gilbert

Resources mentioned in this episode:

dianegehart.com
mindfulnessforchocolatelovers.com
Tool: Insight Timer
Book: The Writings of Rumi
Album: Anything by Jason Mraz

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The postCL254: Mindfulness For Creativity and Writers Block - Interview with Diane Gehart appeared first at https://www.jamestaylor.me/diane-gehart/

Mar 24, 2020

In this episode we learn from Alex Goryachev, On How Fearless Innovation Helps Leaders Adapt To Change.

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Fearless Innovation

Alex Goryachev is managing director of Cisco's global Co-Innovation Centers. He spearheads several award-winning international programs and initiatives to accelerate innovation – whether that impacts operations, businesses processes, or technology. An award-winning Silicon Valley veteran whose resume reads like a brief history of tech disruption, Alex is a sought-after speaker on innovation and a regular contributor to Forbes, Chief Executive Magazine, Information Week, and other leading media outlets. His new book is called FEARLESS INNOVATION: Going Beyond the Buzzword to Continuously Drive Growth, Improve the Bottom Line, and Enact Change.

In this episode, we cover:

  • 3:23 – Hitting the Wall Street Journal bestseller list
  • 6:34 – Innovation vs disruption
  • 7:40 – What is innovation?
  • 8:31 – What is the difference between creativity versus innovation?
  • 8:52 – Innovation is pragmatic
  • 9:15 – Innovation is about execution
  • 10:02 – From idea to execution
  • 12:08 – Customer validation
  • 14:51 – What is the link between innovation and leadership?
  • 15:13 – The role of HR in leadership
  • 15:56 – Innovation is not a job title
  • 17:22 – What is co-innovation?
  • 18:16 – How to measure innovation?
  • 20:29 – What metric are you trying to move?

Resources mentioned in this episode:

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL253: How Fearless Innovation Helps Leaders Adapt To Change - Interview with Alex Goryachev appeared first at https://www.jamestaylor.me/alex-goryachev/

Mar 17, 2020

In this episode we learn from Alan Weiss, On How To Be A Fearless Leader.

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How To Be A Fearless Leader
Alan Weiss is a consultant, speaker, and bestselling author. Described by the New York Post as “one of the most highly regarded independent consultants in America,” his consulting firm, Summit Consulting Group, Inc., has attracted clients such as Merck, Hewlett-Packard, GE, Mercedes-Benz, and more than 500 leading organizations. He is the author of 64 books and his latest is called Fearless Leadership: Overcoming Reticence, Procrastination, and the Voices of Doubt Inside Your Head.

In this episode, we cover:

1:40 – Sentient Strategy
2:33 – Writing and Speaking
3:18 – Don’t Self-Edit
3:38 – Getting Into Consulting
4:27 – Value Based Fees
5:00 – Being Intellectually Curious
7:01 – Alan’s Golden Thread
7:51 – Life Is About Creating Meaning
8:42 – Fight, Flight, Fright
10:28 – Over and Convert Fears
12:06 – Damage To Our Egos
14:15 – Alan’s Father
15:49 – Suffering Is Voluntary
16:56 – Mr Rogers
18:22 – Approaching Ambiguity
18:57 – Prepare Well
19:23 – Try To Help People
20:35 – Question For The Social Media Influencer
21:36 – Imposter Syndrome
21:45 – People Get What They Pay For
22:12 – Raise Prices
22:57 – Being Fearless
24:27 – Dealing With Powerful People
27:45 – Offering Value
28:05 – Gathering Names
28:16 – Be Contrarian

Resources mentioned in this episode:

alanweiss.com/fearless-leadership
Tools: American Express Travel
Book: The Grapes Of Wrath By John Steinbeck
Record: The Concert Sinatra by Frank Sinatra

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL252: How To Be A Fearless Leader - Interview with Alan Weiss appeared first at https://www.jamestaylor.me/alan-weiss/

Mar 10, 2020

In this episode we learn from Joey Coleman, On How To Never Lose A Customer Again.

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How to Never Lose a Customer Again.
Learning how to be persuasive and Mapping the customer journey.
The salesperson experience vs the customer experience, Joey Coleman helps companies keep their customers. An award-winning speaker, he shares his First 100 Days® methodology for improving customer experience and retention with organizations around the world and his clients include Whirlpool, Volkswagen, and Zappos. Joey's Wall Street Journal best selling book 'Never Lose a Customer Again' shows how to turn any sale into a lifelong customer.

In this episode, we cover:

2:37 – Learning how to be persuasive
5:28 – Working the The Secret Service
7:27 – The Customer Experience lifecycle
9:39 – The First 100 Days
9:51 – The salesperson experience vs the customer experience
11:00 – Buyers remorse
14:57 – Mapping the customer journey
16:41 – Breaking down silos
18:13 – Customer experience KPI’s
19:18 – The Handoff
22:40 – Rutherford Grill in Napa
34:37 – Going down the rabbit hole

Resources mentioned in this episode:

joeycoleman.com
Tools: Evernote
Book: Pattern Recognition by William Gibson
Album: First Touch by Dominic Miller

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL251: How To Never Lose A Customer Again - Interview with Joey Coleman appeared first at https://www.jamestaylor.me/never-lose-customer/

Mar 3, 2020

In this episode we learn from Darren Gold. On How To Lead An Extraordinary Life.

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Extraordinary Life to Changing how business leaders think with Darren Gold
The author of the new book Master Your Code: The Art, Wisdom, and Science of Leading an Extraordinary Life.
Darren Gold is a Managing Partner at The Trium Group, where he advises and coaches CEOs and leadership teams at many of the world’s most innovative companies, including Roche, Dropbox, Lululemon, Sephora, Cisco, eBay, Activision, and Warner Bros. Originally trained as a lawyer Darren has also worked for McKinsey & Co, been a partner at two San Francisco investment firms and served as the CEO of two companies. He is the author of the new book Master Your Code: The Art, Wisdom, and Science of Leading an Extraordinary Life.
In this episode, we cover:

2:09 – Changing how business leaders think
2:41 – Optimising human performance
3:45 – ‘Billions’
5:42 – Programming the mind
6:32 – Evaluating your beliefs and rules
8:01 – “What can be, must be” – Maslow
11:41 – Psychological safety
14:42 – How to use your physiology to optimise your performance
16:14 – Creativity and the pre-frontal cortex
22:10 – The power of identity

Resources mentioned in this episode:

amazon.com/Master-Your-Code-Science-Extraordinary-ebook/dp/B07XJ1M4S1
darrenjgold.com
Tool: Headspace
Album: Born To Run by Bruce Springsteen
Book: A Failure Of Nerve by Edwin Freeman

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL250: How To Lead An Extraordinary Life - Interview with Darren Gold appeared first at https://www.jamestaylor.me/how-to-lead-an-extraordinary-life/

Feb 25, 2020

In this episode we learn from Bill Treasurer. On to topic Leadership Killers, Courage and Humility.

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Bill Treasurer is the founder of Giant Leap Consulting and author of five books on courage and leadership, including the international bestseller Courage Goes to Work. Bill has led over 1,000 leadership programs across the world for clients that include NASA, Saks Fifth Avenue, UBS Bank, and eBay. His latest book, co-authored with former US Navy Seal John Havlik, is called The Leadership Killer: Reclaiming Humility in an Age of Arrogance. In the book Bill and John share insights from advising global organizations and leading elite military special operations teams to pinpoint precisely where good leaders go bad, and, more importantly, how to recognize your own hubris and become more effective and humble.

In this episode, we cover:

2:30 – Working with Accenture as an executive coach
4:15 – Profiles in courage
6:21 – Doing your lead-ups
7:15 – Modulating your comfort
8:21 – Executive coaching
10:12 – Coachee and coach confidentiality
12:45 – Having tough conversations
14:24 – Psychological safety
14:52 – US Navy Seal John Havlik
15:55 – Leadership fails
17:53 – The danger of hubris
21:50 – Creating a legacy
23:29 – The burden of leadership
30:41 – Long walks and long thoughts

Resources mentioned in this episode:

billtreasurer.com
couragebuilding.com
Tools: Microsoft Notes, Zoom, Vlogs
Book: Self-Reliance by Ralph Waldo Emerson
Album: Beautiful Day by U2

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL249: Leadership Killers, Courage and Humility - Interview with Bill Treasurer appeared first at https://www.jamestaylor.me/bill-treasurer/

Feb 18, 2020

In this episode we learn from Ora Nadrich. On to topic of Mindfulness And The Creative Process.

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In today’s episode of The Creative Life I talk with Ora Nadrich about mindfulness and the creative process. Ora Nadrich is founder and president of the Institute for Transformational Thinking, and author of Live True: A Mindfulness Guide to Authenticity and the groundbreaking book, Says Who? How One Simple Question Can Change the Way You Think Forever. A certified life coach and Mindfulness teacher, she specializes in transformational thinking, self-discovery, and mentoring new coaches as they develop their careers. Her work has been featured in Women’s Health Magazine, Reader’s Digest, Fast Company, Success Magazine, Psychology Today, and many more.

In this episode, we cover:

4:23 – The practice of being present
5:04 – The open mind research
7:16 – Being your authentic self
9:01 – Finding your own creative voice
9:42 – Jumpstarting your creativity with mindfulness
10:20 – Thinking with a clear mind
11:42 – Transcendental Meditation
13:24 – Thoughts like clouds
14:06 – Focusing on the breath
15:50 – Quieting of the mind
16:04 – The monkey mind
17:06 – The creative process
19:53 – Follow your bliss
28:24 – Everyday is a new beginning

Resources mentioned in this episode:

Tools: Calm, Headspace
Book: John Cabot-Zinn
Album: Gregorian Chants
https://www.oranadrich.com/

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL248: Mindfulness And The Creative Process - Interview with Ora Nadrich appeared first at https://www.jamestaylor.me/ora-nadrich/

Feb 11, 2020

In this episode we learn from Charlie Gilkey, On How To Go From Idea To Done.

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Charlie Gilkey helps people start finishing the stuff that matters. He is an author, entrepreneur, philosopher, Army veteran, and renowned productivity expert. Founder of Productive Flourishing, Charlie helps professional creatives, leaders, and changemakers take meaningful action on work that matters. His new book is called “Start Finishing: How to Go from Idea to Done” and it’s been getting rave reviews from the likes of Daniel Pink and Johathan Fields while Seth Godin called it ‘a game-changer” and a "modern day classic".

In this episode, we cover:

2:38 – Teaching ethics
5:09 – Project management
10:14 – Bright shiny objects
10:48 – Projects as mirrors and bridges
12:04 – Idea triage
17:08 – Going from idea to project
17:44 – Picking an idea that matters to you
19:01 – Making space for your project
19:34 – Building a project roadmap
19:40 – Accounting for drag points
20:08 – Building momentum
20:54 – The Heroes Journey
21:58 – Dealing with poor team alignment
26:37 – The five projects for prioritizing your daily schedule

Resources mentioned in this episode:

startfinishingbook.com
productiveflourishing.com
Tools: Cold Turkey Blocker, 750Words.com, Ulysses
Book: Eight Dates by John and Julia Gottman
Album: Collective Efforts playlist

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL247: How To Go From Idea To Done - Interview with Charlie Gilkey appeared first at https://www.jamestaylor.me/charlie-gilkey/

Feb 4, 2020

In this episode we learn from Stephen Pacinelli, On How To Rehumanize Your Business With Personal Videos.

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A passionate storyteller by nature who measures his success by helping people reach their potential, Steve Pacinelli serves as the Chief Marketing Officer of BombBomb. He is also the co-author of Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience.

In this episode, we cover:

3:19 – How to close sales in a more creative way
5:01 – Annual contract value – ACV
5:26 – Using videos to make personal connections
7:10 – How to create authentic videos
12:03 – How many decision do you make in a day
13:00 – Pattern interupts
13:23 – Subject line, sender, first sentence
20:08 – Six signs and ten opportunities
26:07 – Daniel Pink video pitch
28:53 – ABM (Account Based Marketing)
30:29 – The process of writing the book

Resources mentioned in this episode:

bombbomb.com
bombbomb.com/book
Tools: Productive
Album: Evening Machines by Gregory Alan Isakov
Book: Stillness Is The Key by Ryan Holiday

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL246: How To Rehumanize Your Business With Personal Videos - Interview with Stephen Pacinelli appeared first at https://www.jamestaylor.me/stephen-pacinelli/

Jan 28, 2020

In this episode we learn from David Wood, On How To Have Tough Conversations.

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After a life as a consulting actuary to Fortune 100 companies on Park Avenue, David Wood built the world’s largest coaching business, becoming #1 on Google for life coaching and serving huge audiences worldwide. He now coaches high performing executives, entrepreneurs, teams, and even prison inmates, to create amazing results and deep connection. One tough conversation at a time.


In this episode, we cover:

1:38 – Speaking your truth
3:15 – Building a coaching business
4:52 – Crazy persistence
7:55 – Transformational Leadership Council
7:55 – Jack Canfield
8:27 – Chris Atwood
8:50 – How to be truly happy
9:17 – Overcoming limiting beliefs
10:46 – Life coaching vs business coaching
15:57 – Having tough conversations
17:16 – Speaking up
18:43 – Fear of discomfort
19:54 – Fear of loss
26:19 – Tough conversational artificial intelligence coach

Resources mentioned in this episode:

playforreal.life/blueprint
jamestaylor.me/david-wood

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL245: How To Have Tough Conversations - Interview with David Wood appeared first at https://www.jamestaylor.me/david-wood-2/

Jan 21, 2020

In this episode we learn from John DiJulius, On How AI Will Change Customer Experience.

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By 2025, AI will power 95 percent of all customer interactions. But despite of this technological disruption my guest today argues that the most important part of a great ?customer experience is relationship building. John DiJulius is a sought-after authority on world-class customer experience, working with companies such as The Ritz-Carlton, Lexus, Starbucks, and Progressive Insurance. In his new book, The Relationship Economy: Building Stronger Customer Connections in the Digital he shows readers how to attain meaningful, lasting relationships with customers.

In this episode, we cover:

5:43 – Customer Experience vs Customer Service vs Customer Support
9:10 – Being the cheapest or the best
10:49 – Why companies are reallocating advertising and marketing dollars to customer experience
12:24 – Why micro-experiences are important for building customer loyalty
14:14 – Checklist Manifesto
14:55 – From automation to experiences
15:04 – Using AI for improving customer experience
18:52 – MSA (Mental Stimulation Addiction)
21:13 – From bored to brilliant
29:28 – Collecting people

Resources mentioned in this episode:

thedijuliusgroup.com
thedijuliusgroup.com/product/the-relationship-economy
Tools:
FORD (Family, Occupation, Recreation, Dreams)
Book: From The Ground Up by Howard Schultz
Album: Anything by The Beatles

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL244: How AI Will Change Customer Experience - Interview with John DiJulius appeared first at https://www.jamestaylor.me/john-dijulius/

Jan 14, 2020

In this episode we learn from Rhonda, On "Will AI Take My Job?"

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Rhonda Scharf is a Professional Speaker, Trainer, Author, and Consultant specializing in People Power and Effectiveness. She has travelled the globe getting people "on the right track" with her unique perspective on life, work, and getting things done both today and in the future. As a top speaker Rhonda is the only person in the world to have earned the CSP (Certified Speaking Professional), Global Speaking Fellow, be inducted into the Speaking Hall of Fame, and honoured with The Spirit of CAPS, all highly coveted speaking certifications and awards. Her latest book is called ‘Alexa Is Stealing Your Job’.

In this episode, we cover:

2:02 – Writing on planes

4:20 – Hiring a creativity coach

7:03 – Morning pages

7:42 – Creative blocks

12:39 – Fourth Industrial Revolution

17:02 – The future of jobs with AI

19:54 – Trainers, Explainers, and Sustainers

22:03 – Strategic thinking and creative thinking

 

Resources mentioned in this episode:

alexaisstealingyourjob.com

on-the-right-track.com

Book: Clockwork by Michael Michalowicz

Tools: Trello, Slack

Album: Best Of You by Bryan Adams

 

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The post CL243: Will AI Take My Job? - Interview with Rhonda Scharf appeared first at https://www.jamestaylor.me/rhonda-scharf/

Jan 7, 2020

In this episode we learn from Nir Eyal, On How To Overcome Workplace Distractions.

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Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed him, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products and his latest work is called Indistractable: How to Control Your Attention and Choose Your Life.

In this episode, we cover:

7:00 – Why do we get distracted

7:30 – Traction vs Distraction

10:05 – External triggers

10:21 – Internal triggers

10:44 – The desire to avoid discomfort

12:20 – The evolutionary reason for distraction

14:21 – Mastering your internal triggers

15:48 – Making time for traction

18:04 – Hacking back external triggers

18:54 – Preventing distraction with pacts

19:29 – Scheduling group chat

22:13 – Indistractable nurses

24:18 – Distraction and open plan offices

Resources mentioned in this episode:

Official Website: nirandfar.com/Indistractable

Schedule Maker: nirandfar.com/schedule-maker

Summary article: nirandfar.com/skill-of-the-future Distraction Guide: nirandfar.com/distractions

Habits vs routines article: nirandfar.com/habits

Books: Hackers and Painters by Paul Graham

Factfulness by Hans Rosling and Ola Rosling

Moby Dick by Herman Melville

Tools: Distraction Tracker

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL242: How To Overcome Workplace Distractions - Interview with Nir Eyal appeared first at https://www.jamestaylor.me/nir-eyal/

Nov 12, 2019

In this episode we learn from Eric Schultz, On 300 Years Of Innovative Entrepreneurship In America.

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Eric Schultz is an author and lifelong entrepreneur. Most recently, he was CEO of Sensitech, a venture-backed global supply chain visibility company sold to United Technologies. He is co-author of “Food Foolish,” a book about food waste and climate change and his latest book is called “Innovation on Tap: Stories of Entrepreneurship From the Cotton Gin to Broadway’s ‘Hamilton’.”

In this episode, we cover:

4:10 – The dominant narrative
4:53 – Eli Witney
5:52 – Citizens vs consumers
9:14 – Alfred Sloan
11:58 – Henry Ford
13:50 – Pontchartrain Hotel (The Third Place)
15:59 – Barber Shops
17:47 – Buddy Bolden
20:13 – Milton Friedman
23:02 – Worst moment
25:47 – Innovation as a combination of ideas + people
31:16 – Peter Drucker
33:52 – Sensitech
35:07 – Mekko charts

Resources mentioned in this episode:

amazon.com/Innovation-Tap-Entrepreneurship-Broadways-Hamilton/dp/1626346631
theoccasionalceo.blogspot.com
Tools: Toodledo
Album: Bill Evans
Book: First Things First by Steven Covey

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL241: 300 Years Of Innovative Entrepreneurship In America - Interview with Eric Schultz appeared first at https://www.jamestaylor.me/eric-schultz/

Nov 5, 2019

In this episode we learn from Robert Glazer, On How To Find The Business Within You.

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Travis Rosser is an internet entrepreneur, author, speaker and software designer. After a decade in the software industry he cofounded and then sold Kajabi, a knowledge capital platform that has helped customers redefine themselves as experts, free themselves from the traditional notions of a job, and live more fulflled lives. Since 2010, Kajabi customers have generated over $500 million in sales, and Kajabi has helped more than 10,000 people become knowledge entrepreneurs. His new book is called You, Inc.

In this episode, we cover:

2:43 – The Purpose Diagram
5:59 – Your Profession
9:04 – Identifying Your Passions
10:44 – Recognizing Customer Problems
12:53 – Pain Points
17:13 – Corporate Universities
23:06 – Ancestry.com
24:15 – Kajabi Heroes
28:58 – Exiting your business
32:30 – Derek Sivers
35:14 – Identity crisis
36:20 – Automation software for coaches

Resources mentioned in this episode:

amazon.com/You-Inc-Finding-Business-Within-ebook/dp/B07G7DGBPW
App: Journal
Music: Rage Beats
Book: Rich Day, Poor Day by Robert Kiyosaki

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL240: How To Find The Business Within You - Interview with Travis Rosser appeared first at https://www.jamestaylor.me/travis-rosser/

Oct 30, 2019

In this episode we learn from Robert Glazer, On How To Unlock Success In Yourself And Others.

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Robert Glazer is the founder and CEO of Acceleration Partners, and the author of "Elevate: Push Beyond Your Limits and Unlock Success in Yourself and Others”. The book explains how to grow capacity as both an individual and a leader through the four elements of capacity building, Spiritual, Intellectual, Physical and Emotional. Since instilling these ideas into Acceleration Partners, his company has been recognized in Glassdoor's Employees' Choice Awards, Entrepreneur's Top Company Culture, Inc. Magazine's Best Places to Work and Fortune's Best Small and Medium Workplaces..

In this episode, we cover:

1:56 – Friday Forward
4:05 – How to define your corporate culture
5:56 – The phases of leadership development
10:09 – What is capacity building?
12:01 – Making down payments on your goals
13:27 – Knowing your core values
15:07 – Principles vs Rules
15:51 – Process goals vs outcome goals
17:50 – BUILD
19:41 – Writing the book you need to read
23:22 – Value heirarchy

Resources mentioned in this episode:

robertglazer.com
Tools: The Whole Life Dashboard
Album: Joshua Tree by U2
Book: Mistakes Were Made (But Not By Me) by Carol Tavris and Elliot Aronson

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL239: How To Unlock Success In Yourself And Others - Interview with Robert Glazer appeared first at https://www.jamestaylor.me/robert-glazer/

Oct 15, 2019

In this episode we learn from John Livesay, On How To Craft The Perfect Elevator Pitch.

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John Livesay, aka The Pitch Whisperer, is a sales keynote speaker and shares the lessons learned from his award-winning sales career at Conde Nast. He teaches companies’ sales teams how to become irresistible so they are magnetic to their ideal clients. His TEDx talk: Be The Lifeguard Of Your Own Life has over 1,000,000 views and his best selling book is called Better Selling Through Storytelling. He is also the host of “The Successful Pitch” podcast and has been interviewed by such luminaries as Larry King.

In this episode, we cover:

3:22 – Push vs Pull Selling
4:30 – Always Be Kind (ABK)
5:29 – Thinking of yourself as Yoda
7:47 – Storytelling structures
7:53 – Exposition
7:59 – Problem
8:07 – Solution
8:09 – Resolution
9:59 – The sales keynote speaker
10:55 – Whoever tells the best story makes the sale
13:46 – The perfect elevator pitch
15:00 – The pitch whisperer
17:05 – Who do you help
18:35 – What problem do you solve
19:03 – The open
19:18 – You know how…
20:14 – Well part of the problem…
22:50 – Speaking in soundbites
23:49 – Stacking your moments of certainty

Resources mentioned in this episode:

johnlivesay.com
Book: Deal Storming by Tim Sanders
Tool: Podetize
Album: Sing To Me Instead by Ben Platt

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL238: How To Craft The Perfect Elevator Pitch - Interview with John Livesay appeared first at https://www.jamestaylor.me/john-livesay/

Oct 8, 2019

In this episode we learn from Donald Rattner, On How To Design Your Home And Office To Increase Creativity.

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Architect Donald Rattner is the principal of an award-winning architectural consultancy dedicated to maximizing occupant creativity in workplace, residential, wellness, hospitality and retail environments. An educator and author as well as a practitioner, his new book is called “My Creative Space: How to Design Your Home to Stimulate Ideas and Spark Innovation.”
In this episode, we cover:

4:20 – Creative places
5:55 – Stick building and modular structures
6:40 – Co-creativity and Lego
7:42 – Little boxes
9:14 – The creativity of curves and circles
10:53 – How to think out of the box
13:49 – Bloomberg building in London
15:28 – Environmental psychology
16:16 – Why most conference rooms aren’t creative
16:46 – Spatial superiority
17:43 – Proximity to power
19:19 – Sociopedal vs Sociofugal
20:06 – Proxemics
20:28 – Psychedelics
20:49 – CERN vs Downing Street
26:08 – Why the colour green increases creativity levels
27:17 – The role of nature in creativity
28:32 – Abstract vs Analytics
31:34 – Noise levels effect on creativity
33:01- 70dB
33:35 – Why you get some of your best ideas in coffee shops
34:49 – The creativity of Marcel Proust
35:45 – Music and creativity
40:51 – Roger S Ulrich 1984 study on hospital environments

Resources mentioned in this episode:

donaldrattner.com
amazon.com/exec/obidos/ASIN/1510736719
Tools: Scrivener, Spark Mail App
Book: The Myths Of Creativity by David Burkus
jamestaylor.me/david-burkus

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL237: How To Design Your Home And Office To Increase Creativity - Interview with Donald Rattner appeared first at https://www.jamestaylor.me/donald-rattner/

Sep 17, 2019

In this episode we learn from Justin Dauer, On How To Design A Creative Culture At Work.

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Justin is a multi-faceted, multi-pierced, multi-tattooed designer, author, and speaker. He wrote the celebrated book "Cultivating a Creative Culture" and is the Vice President of Human-Centered Design at bswift. With Josef Müller-Brockmann and user advocacy claiming equal parts of his creative heart, he’s immersed himself professionally in tangible and digital media over the past 20 years. Justin has crafted digital experiences for clients like Sony, Chase, IBM, and the U.S. Department of Energy. He also founded The Dead Pixel Society with some of the world’s best icon designers. His passion is for creative workspaces and cultures, and he focuses on increasing creative productivity as well as workplace retention.

In this episode, we cover:

1:56 – Developing a creative culture
3:18 – How to deal with creative burnout
6:09 – The grid system
6:54 – Dieter Rams
9:12 – The role of empathy in design
10:16 – Human centered design
13:11 – Agile design
15:03 – Active Learning vs Passive Learning
17:01 – Wintercamp
21:46 – Pause with intent
24:13 – Creative inspiration wednesdays
26:40 – Human factored design

Resources mentioned in this episode:

the-culturebook.com
pseudoroom.com
Book: stateofmindatwork.com
Tool: Field Notes
Album: Lowlands by Panic Girl

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL236: How To Design A Creative Culture At Work - Interview with Justin Dauer appeared first at https://www.jamestaylor.me/justin-dauer/

Sep 10, 2019

In this episode we learn from William Ammerman, about the the Future Of Marketing And General Adversarial Networks.

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William Ammerman is Executive Vice President of Digital Media at Engaged Media Inc. and has previously held leadership positions with Tribune Media, Hearst Television, and Capitol Broadcasting. Over his career, he has managed digital advertising for hundreds of television stations and their websites, mobile apps, and connected platforms. His latest book is called The Invisible Brand: Marketing in the Age Of Automation, Big Data, and Machine Learning. It delves into the future of marketing in the age of AI.

In this episode, we cover:

2:14 – Hyper personalisation
4:15 – A machine that persuades us
8:20 – Dumb hotel rooms
9:26 – OCEAN personality traits
11:15 – Machine learning
11:59 – Google as the world’s largest focus group
13:03 – Mass customisation
14:07 – Voice user interface
17:52 – Natural language generation
20:58 – GAN – General Adversarial Network
21:09 – Creating and Judging algorithms
23:41 – Singapore model
27:46 – China’s social credit system
36:22 – Psychotechnology

Resources mentioned in this episode:

wammerman.com
Book: The Foundation by Issac Assimov
Tool: Reveal Mobile
Album: Billy Elish

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL235: The Future Of Marketing And General Adversarial Networks - Interview with William Ammerman appeared first at https://www.jamestaylor.me/william-ammerman/

Sep 3, 2019

In this episode we learn from Peter Guzzardi, about the Life Lessons From The Wizard Of Oz.

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After a lifetime in book publishing, Peter Guzzardi had edited a remarkable group of diverse authors, from Stephen Hawking to Deepak Chopra, from Carol Burnett to Douglas Adams.. Yet everything he’d learned from working with them felt oddly familiar. One day it suddenly became clear: all that wisdom had its roots in a film he’d watched as a child, “The Wizard of Oz.” That revelation led to his first book ‘Emeralds of Oz: Life Lessons From Over the Rainbow’. Deepak Chopra says: “The nine Emeralds in this book provide a powerful, near-magical tool for navigating any difficult situation. I have been using them myself, and my life is more effortless, spontaneous, and joyful.”

In this episode, we cover:

1:47 – From editor to writer
4:21 – Working with difficult people
5:27 – The two types of book editor
6:20 – The structural editor
7:02 – Working with first time authors
9:01 – The Wizard of Oz
10:54 – The Heroes Journey
13:36 – Your ideal reader
17:15 – Listen to your longing
18:57 – Seeing it for the first time
20:08 – Celebrate yourself just for showing up
21:05 – Choose compassion
22:10 – Realise you already possess what you want most
23:30 – Face what you fear
24:08 – Pull back the curtain and see things as they really are
24:56 – You’ve got the power
25:34 – There’s no place like home
26:58 – Working with Douglas Adams
27:15 – Writing to deadlines
28:09 – “I love deadlines. I like the whooshing sound they make as they fly by.”
30:02 – How to get unstuck
32:32 – Spoken word vs written word

Resources mentioned in this episode:

peterguzzardi.com
Book: On Writing by Stephen King
Tool: Microsoft Word
Album: Bop Till You Drop by Ry Cooder

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL234: Life Lessons From The Wizard Of Oz - Interview with Peter Guzzardi appeared first at https://www.jamestaylor.me/peter-guzzardi/

Aug 27, 2019

In this episode we learn from Igor Kheifets, about the Confessions Of An Email Marketing Millionaire.

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Igor is the highest paid email marketer in the world. He specializes in helping people break the link between their time and their income using email marketing. 10 years ago he started building his first email list from his bedroom. Since then he has generated over 4,331,656 email opt in leads for himself and over 20 million leads for his clients. He is the bestselling author of ‘List Building Lifestyle – Confessions Of An Email Millionaire’.

In this episode, we cover:

2:20 – Writing your first book
4:13 – Committing to version 1.0
9:01 – Robert Kiyosaki
10:55 – MLM
13:11 – Webinar funnels
16:59 – The two types of emails
20:48 – Andre Chaperon
20:48 – Seinfeld Sequence
23:19 – Soap Opera Sequence
23:35 – Emailing your list three times a day
23:46 – Infotaining approach
25:19 – Why people join your list
26:41 – Brendon Burchard
26:41 – Ticking timebomb campaigns

Resources mentioned in this episode:

igorsbook.com
igor.ac
Tools: Kartra
Book: No B.S. Direct Marketing by Dan Kennedy
Album: Long Way To The Top by AC/DC

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL233: Confessions Of An Email Marketing Millionaire - Interview with Igor Kheifets appeared first at https://www.jamestaylor.me/igor-kheifets/

Aug 20, 2019

Read the show notes: https://www.jamestaylor.me/brian-dixon/
In this episode we learn from Brian Dixon about on How to create your First Four Online Products

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Brian Dixon believes you are here for a purpose. As a podcaster, conference speaker, and business coach, he is passionate about helping high potential leaders and teams thrive in a world of overwhelming options. He has a doctoral degree from the University of San Diego and today spends him time helping people clarify their message, build their audience, and create and launch life-changing products.

In this episode, we cover:

1:35 – Clarity coaching
2:02 – Edupreneurship
4:19 – Dream year
6:33 – Innovate with Dan Miller
9:32 – Dr Shirley Taylor
10:49 – Solving your customers problem
12:41 – Your first four products
13:55 – Swipe files (lesson plans, checklists)
18:54 – Look over my shoulder (step by step video)
24:48 – Let me work with you (personal coaching call)
32:06 – Online coaching program (group coaching, six weeks, zoom)

Resources mentioned in this episode:

briandixon.com
Book: The Big Leap by Gay Hendricks
Tool: Notes
Album: Led Zeppelin by Led Zeppelin

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL232: Creating Your First Four Online Products - Interview with Brian Dixon appeared first at https://www.jamestaylor.me/brian-dixon/

Aug 14, 2019

Read the show notes: https://www.jamestaylor.me/tony-saldanha/
In this episode we learn from the president of Transformant, Tony Saldana about the Digital Transformation Speaker.

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Tony Saldanha is president of Transformant, a consulting firm specializing in assisting organizations through digital transformations. During his twenty-seven-year career at Procter & Gamble, he ran both operations and digital transformation for P&G’s famed global business services and IT organization in every region of the world, ending up as Vice President of Global Business services, next Generation services. He is an advisor to boards and CEOs on digital transformation, a sought-after speaker, and a globally awarded industry thought leader. His new book is called Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead.

In this episode, we cover:

1:57 – The rise of digital transformation
4:05 – Singapore’s digital transformation
9:09 – Honeywell and Tridium
9:54 – Why 70% of digital transformation projects fail?
10:23 – Goal setting
11:46 – Execution methodology
12:41 – India’s space programme
13:39 – Brexit
14:22 – The ergonomics of digital transformation
15:03 – The board room of a fourth industrial revolution company
16:41 – Digital transformation skills
18:59 – Human + Machine
21:29 – Visa University
23:17 – Five stage
25:28 – 10x Disruption

Resources mentioned in this episode:

transformant.io
Book: The Driver In The Driverless Car, The Checklist Manifesto
Album: Tracker by Mark Knopfler

If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

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The post CL231: The Digital Transformation Speaker - Interview with Tony Saldanha appeared first at https://www.jamestaylor.me/tony-saldanha/

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